The Trend Verdict
🔥 #69 in Lengthening Mascaras · New

Maybelline Great Lash BIG Washable Mascara - Blackest Black

MAYBELLINE
3.6
Iconic drugstore volumizer with proven wear and value.
$6.82 → As of Jul 13, 2026
AI-estimated. See how we score. How we score

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01 / Spec

Top features

EffectVolumizing, Lengthening
Brush Wand TypeBig bristle brush
FormulaConditioning

Maybelline Great Lash BIG is a volumizing and lengthening mascara with a big bristle brush designed to build thick, full lashes without clumping. The washable formula conditions lashes while delivering buildable volume and moderate length.

Ideal for everyday wear and those seeking dramatic volume at a drugstore price point (~$6.82, often discounted). The brush is engineered to coat lashes evenly, though reports suggest occasional smudging by midday on oily lids. Ophthalmologist-tested and suitable for contact lens wearers. Available in Blackest Black, Very Black, and Brownish Black.

02 / Signals

Why it's hot

America's mascara icon reborn with bold brush for drugstore volume.

  • Value for money 95
  • Review rating & velocity 83
  • Community sentiment 79
  • Brand reputation 100
  • Search heat 52
  • Est. return & defect rate 83
03 / Verdict

Pros & cons

Pros

  • Affordable price
  • Builds volume without heavy clumping
  • Washable for easy removal
  • Conditioning formula
  • Suitable for contact lens wearers
  • Ophthalmologist tested
  • Available in multiple shades

Cons

  • Can smudge by midday on oily skin
  • Less lengthening than volumizing
  • Smaller product size compared to prestige rivals
  • Washable formula may not hold through full day in humidity
05 / Compare

Compare the best alternative

One useful head-to-head in Lengthening Mascaras, with the rows most likely to separate the contenders.

Open full comparison →
Closest rival Maybelline Great Lash BIG Washable Mascara – Very Black
Maybelline Great Lash BIG Washable Mascara – Very Black
#26 in Lengthening Mascaras
Trend leader Essence Lash Princess False Lash Effect Mascara (3-Pack)
Essence Lash Princess False Lash Effect Mascara (3-Pack)
#1 in Lengthening Mascaras
Length
Moderate length Dramatic false-lash extension Most length
Volume
Good buildable volume Strong buildable volume
Smudge & Flake Resistance
Minor midday fading Holds well through the day No smudging
06 / Rivals

Compare with

07 / Variations

Other shades

08 / Browse

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