The Trend Verdict
Spec-by-spec

Head to head

Contenders from Lengthening Mascaras, every metric lined up. The winning value in each row is outlined.

Essence Lash Princess Sculpted Volume Mascara — Black Essence Lash Princess Sculpted Volume Mascara — Black #3 in Lengthening Mascaras
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Maybelline Great Lash BIG Washable Mascara - Blackest Black Maybelline Great Lash BIG Washable Mascara - Blackest Black #69 in Lengthening Mascaras
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Price
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Rating
★★★★★
★★★★★
Category rank
#3
#69
Length
Moderate to strong
Moderate length with big brush
Volume
Bold, buildable volume
Bold, buildable volume
Smudge & Flake Resistance
Strong all-day hold
Moderate; smudges by midday
Brush Quality
Flexible wand, even application
Large bristle brush, good control
Curl Hold
Good lift and definition
Light hold, fades by evening
Value
Excellent drugstore price
$6.82 at drugstore price
Verdict
The viral drugstore volumizer that builds bold lashes.
Iconic drugstore volumizer with proven wear and value.

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