The Trend Verdict
🔥 #74 in Lengthening Mascaras · New

Maybelline The Falsies Lash Lift Washable Mascara - Very Black

MAYBELLINE
3.6
Affordable fiber mascara with lift and volume
$9.92 → As of Jul 13, 2026
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01 / Spec

Top features

EffectVolumizing, Lengthening, Lifting
Brush Wand TypeDouble-curved separator brush
FormulaFiber-infused

Maybelline The Falsies Lash Lift is a volumizing and lengthening mascara with a fiber-infused formula designed to mimic the effect of false lashes. The double-curved brush grabs lashes at the root to lift and thicken. It's washable, smudge-resistant, and delivers all-day wear without flaking or clumping when applied normally. Best for those seeking dramatic volume and length at a drugstore price point, though it may require a light hand to avoid buildup.

02 / Signals

Why it's hot

Fiber-infused volumizer with false lash effect at under $10.

  • Value for money 90
  • Review rating & velocity 83
  • Community sentiment 74
  • Brand reputation 95
  • Search heat 67
  • Est. return & defect rate 79
03 / Verdict

Pros & cons

Pros

  • Affordable price point
  • Builds dramatic volume and length
  • Double-curved brush lifts at roots
  • Washable formula
  • No flaking or smudging reported
  • Good for creating false lash effect

Cons

  • Can clump if over-applied
  • May require removing excess product with spoolie
  • Not as volumizing as prestige competitors
  • Mixed durability reports from oily skin types
05 / Compare

Compare the best alternative

One useful head-to-head in Lengthening Mascaras, with the rows most likely to separate the contenders.

Open full comparison →
Closest rival Maybelline The Falsies Lash Lift Washable Mascara - Ultra Black
Maybelline The Falsies Lash Lift Washable Mascara - Ultra Black
#11 in Lengthening Mascaras
Trend leader Essence Lash Princess False Lash Effect Mascara (3-Pack)
Essence Lash Princess False Lash Effect Mascara (3-Pack)
#1 in Lengthening Mascaras
Length
Strong visible extension Dramatic false-lash extension Most length
Volume
Good buildable fullness Strong buildable volume
Smudge & Flake Resistance
Moderate; minor midday smudging Holds well through the day No smudging
06 / Rivals

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07 / Variations

Other shades

08 / Browse

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