The Trend Verdict
Spec-by-spec

Head to head

Contenders from Lengthening Mascaras, every metric lined up. The winning value in each row is outlined.

Essence Lash Princess False Lash Mascara – Burgundy Essence Lash Princess False Lash Mascara – Burgundy #2 in Lengthening Mascaras
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Maybelline Great Lash BIG Washable Mascara - Brownish Black Maybelline Great Lash BIG Washable Mascara - Brownish Black #70 in Lengthening Mascaras
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Price
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Rating
★★★★★
★★★★★
Category rank
#2
#70
Length
Dramatic lash extension
Moderate length gain
Volume
Bold buildable volume
Light to moderate volume
Smudge & Flake Resistance
Good wear, minor midday smudge
Moderate; midday fade on oily lids
Brush Quality
Precise conic fiber, even coat
Precise tapered wand, even coat
Curl Hold
Good hold through day
Moderate hold, fades by evening
Value
$4.99 for premium payoff
Excellent at $6.82
Verdict
Best drugstore lengthening & volume mascara
Best drugstore buildable mascara

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