The Trend Verdict
Spec-by-spec

Head to head

Contenders from Lengthening Mascaras, every metric lined up. The winning value in each row is outlined.

Essence Lash Princess False Lash Effect Mascara (3-Pack) Essence Lash Princess False Lash Effect Mascara (3-Pack) #1 in Lengthening Mascaras
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L'Oreal Paris Voluminous Original Mascara – Deep Burgundy L'Oreal Paris Voluminous Original Mascara – Deep Burgundy #161 in Lengthening Mascaras
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Price
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Rating
★★★★★
★★★★★
Category rank
#1
#161
Length
Dramatic false-lash extension
Subtle to moderate
Volume
Strong buildable volume
Bold, buildable fullness
Smudge & Flake Resistance
Holds well through the day
Minimal smudging, reliable wear
Brush Quality
Precise tapered wand, clump-free
Flexible spiral, even application
Curl Hold
Good lift with slight fade by evening
Fades by mid-evening
Value
$5 per tube—excellent drugstore payoff
Excellent price for payoff
Verdict
The viral false-lash budget mascara
Best drugstore volume builder

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