The Trend Verdict
Spec-by-spec

Head to head

Contenders from Lengthening Mascaras, every metric lined up. The winning value in each row is outlined.

Essence Lash Princess False Lash Effect Mascara (3-Pack) Essence Lash Princess False Lash Effect Mascara (3-Pack) #1 in Lengthening Mascaras
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Maybelline Volum' Express Falsies Waterproof Mascara - Very Black Maybelline Volum' Express Falsies Waterproof Mascara - Very Black #25 in Lengthening Mascaras
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Price
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Rating
★★★★★
★★★★★
Category rank
#1
#25
Length
Dramatic false-lash extension
Moderate length with volume focus
Volume
Strong buildable volume
Bold buildable volume
Smudge & Flake Resistance
Holds well through the day
Strong waterproof hold, minor fade by evening
Brush Quality
Precise tapered wand, clump-free
Curved design aids control, occasional clumping
Curl Hold
Good lift with slight fade by evening
Good initial lift, fades by late day
Value
$5 per tube—excellent drugstore payoff
$8.99 per mascara with 2-pack included
Verdict
The viral false-lash budget mascara
Best affordable waterproof volume

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