The Trend Verdict
Spec-by-spec

Head to head

Contenders from Lengthening Mascaras, every metric lined up. The winning value in each row is outlined.

Essence Lash Princess False Lash Effect Mascara (3-Pack) Essence Lash Princess False Lash Effect Mascara (3-Pack) #1 in Lengthening Mascaras
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ILIA Limitless Lash Mascara - After Midnight (Soft Black) ILIA Limitless Lash Mascara - After Midnight (Soft Black) #183 in Lengthening Mascaras
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Price
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Rating
★★★★★
★★★★★
Category rank
#1
#183
Length
Dramatic false-lash extension
Strong separation & extension
Volume
Strong buildable volume
Light to moderate
Smudge & Flake Resistance
Holds well through the day
Good (minor midday shift possible)
Brush Quality
Precise tapered wand, clump-free
Precise flexible bristle, even coat
Curl Hold
Good lift with slight fade by evening
Good hold through day
Value
$5 per tube—excellent drugstore payoff
Premium prestige tier
Verdict
The viral false-lash budget mascara
Prestige defining mascara with a flexible-bristle wand

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