Heroine Make by KissMe Waterproof Mascara — Volumizing & Lengthening, Black
🔥 #47 in Lengthening Mascaras · New Best waterproof volumizer with precision brush
Heroine Make by KissMe Waterproof Mascara — Volumizing & Lengthening, Black
Heroine Make 3.6
#47
in Lengthening Mascaras
$18 →
As of Jul 13, 2026
AI-estimated. See how we score. How we score Affiliate link — we may earn a commission
01 / Spec
Top features
EffectVolumizing & Lengthening
Brush Wand TypeFlexible, tapered fiber brush
FormulaWaterproof
Heroine Make by KissMe is a waterproof, volumizing and lengthening mascara with a flexible, tapered brush designed to build dramatic lashes without clumping. The formula is smudge-proof and offers strong curl retention throughout the day. Made in Japan, it's known for buildable coverage and a smooth application that resists flaking. Best for those seeking a waterproof, long-wearing formula that delivers both length and volume with precision. Popular in Asian beauty circles and increasingly recognized in Western markets.
02 / Signals
Why it's hot
Japanese cult favorite waterproof mascara—dramatic volume with all-day curl hold.
- Value for money 90
- Review rating & velocity 83
- Community sentiment 86
- Brand reputation 87
- Search heat 75
- Est. return & defect rate 83
03 / Verdict
Pros & cons
Pros
- Buildable volume without clumping
- Strong curl retention all day
- Waterproof and smudge-proof formula
- Flexible brush for even application
- Long-wearing without flaking
- Great for dramatic lashes
Cons
- Harder to remove due to waterproof formula
- Can be stiff when first opened
- Not as widely available as drugstore rivals
- Price mid-range, not budget-friendly
EffectVolumizing & Lengthening
Brush Wand TypeFlexible, tapered fiber brush
FormulaWaterproof
WaterproofYes
Smudge ProofYes
BuildableYes
Wear TimeAll-day, 12+ hours
Size1.2 fl oz (36 ml)
ColorBlack
Cruelty Free VeganNot specified
05 / Your take
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05 / Compare
Compare the best alternative
One useful head-to-head in Lengthening Mascaras, with the rows most likely to separate the contenders.
Open full comparison → 
Essence Lash Princess False Lash Effect Mascara (3-Pack)
Length
Strong lash extension Dramatic false-lash extension Most length
Smudge & Flake Resistance
All-day waterproof hold No smudging Holds well through the day
Brush Quality
Precise flexible brush Precise tapered wand, clump-free
06 / Rivals
Compare with
07 / Variations
Other shades
Heroine Make by KissMe Waterproof Mascara Black – Volumizing 3-Pack
Black · 1.2 Fl Oz (Pack of 3)
#121 in Lengthening Mascaras
Heroine Make by KissMe Waterproof Mascara – Lengthening & Volume, Black, 2-Pack
Black · 1.2 Fl Oz (Pack of 2)
#128 in Lengthening Mascaras
Heroine Make Waterproof Mascara - New Black | Volumizing, Lengthening & 30-Hour Curl Hold
#165 in Lengthening Mascaras
Heroine Make by KissMe Waterproof Mascara - New Brown
New Brown · 1.2 Fl Oz (Pack of 1)
#179 in Lengthening Mascaras
Heroine Make by KissMe Waterproof Mascara - Gray Black
Gray Black · 1.2 Fl Oz (Pack of 1)
#222 in Lengthening Mascaras
08 / Browse
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