The Trend Verdict
Spec-by-spec

Head to head

Contenders from Grip Face Primers, every metric lined up. The winning value in each row is outlined.

e.l.f. Power Grip Primer Jumbo, 2.5 oz e.l.f. Power Grip Primer Jumbo, 2.5 oz #2 in Grip Face Primers
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wet n wild Prime Focus Hydrating Serum Primer 1oz wet n wild Prime Focus Hydrating Serum Primer 1oz #60 in Grip Face Primers
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Price
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Rating
★★★★★
★★★★★
Category rank
#2
#60
Makeup Grip
All-day lock with strong hold
Moderate all-day wear
Finish
Smooth base, slight tacky feel
Smooth, dewy, comfortable
Pore & Texture Blurring
Noticeable pore and line smoothing
Mild smoothing
Hydration & Dry-Skin Friendliness
Hydrating, comfortable on dry skin
Very hydrating, no flaking
Pilling & Layering Compatibility
Occasional pilling with some foundations
Good compatibility with most products
Value
$9.60/oz — excellent drugstore value
$8.49/fl oz—excellent value
Verdict
Best hydrating grip primer for the price
Best affordable hydrating primer for dry skin

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