The Trend Verdict
🔥 #53 in Grip Face Primers · New

Urban Decay All Nighter Longwear Face Primer 1oz

URBAN DECAY
3.6
Best prestige hydrating primer for long-wear makeup
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01 / Spec

Top features

Primer TypeLightweight hydrating gel grip
FinishSheer, silky-soft, slightly lifted
Key IngredientsHydrating gel base (specific ingredients not disclosed)

Urban Decay All Nighter Longwear Face Primer is a lightweight hydrating gel primer designed to extend makeup wear by up to 8 hours. The formula provides a sheer, silky-soft base that smooths skin and adds hydration, making it ideal for all skin types. It delivers a weightless finish with a slight lift—suitable for both oily and dry complexions. The primer is vegan and cruelty-free, packaged in a 1 fl oz bottle with an applicator pump. Best used on clean skin, blended from center outward with fingertips, brush, or sponge. Urban Decay's prestige positioning and cult reputation for longwear formulas make this a trusted choice among beauty professionals and enthusiasts, though the premium price point sits above mass-market alternatives.

02 / Signals

Why it's hot

Prestige grip primer trusted by pros for all-day makeup hold.

  • Value for money 55
  • Review rating & velocity 83
  • Community sentiment 88
  • Brand reputation 95
  • Search heat 75
  • Est. return & defect rate 84
03 / Verdict

Pros & cons

Pros

  • Extends makeup wear up to 8 hours
  • Hydrating formula suits all skin types
  • Lightweight, silky-soft texture
  • Vegan and cruelty-free
  • Urban Decay brand reputation for longevity

Cons

  • Higher price point than drugstore primers
  • Can feel slightly tacky for some users
  • Pump applicator may be less convenient than squeeze bottles
  • May not blur pores as effectively as silicone-heavy formulas
05 / Compare

Compare the best alternative

One useful head-to-head in Grip Face Primers, with the rows most likely to separate the contenders.

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Closest rival Urban Decay All Nighter Longwear Travel Face Primer 0.28oz
Urban Decay All Nighter Longwear Travel Face Primer 0.28oz
#12 in Grip Face Primers
Trend leader e.l.f. Power Grip Primer Mini 0.5oz
e.l.f. Power Grip Primer Mini 0.5oz
#1 in Grip Face Primers
Makeup Grip
Moderate all-day wear All-day lock, grippy hold Best grip
Finish
Smooth, lightweight, slight tack Smooth, hydrating, lightweight
Pore & Texture Blurring
Noticeable smoothing Noticeable smoothing, minimal pilling
06 / Rivals

Compare with

07 / Variations

Other options

08 / Browse

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