The Trend Verdict
Spec-by-spec

Head to head

Contenders from Lengthening Mascaras, every metric lined up. The winning value in each row is outlined.

Essence Lash Princess Sculpted Volume Mascara — Black Essence Lash Princess Sculpted Volume Mascara — Black #3 in Lengthening Mascaras
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L'Oreal Paris Voluminous Lash Paradise Mascara – Latte Brown Washable L'Oreal Paris Voluminous Lash Paradise Mascara – Latte Brown Washable #28 in Lengthening Mascaras
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Price
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Check price on Amazon →
Rating
★★★★★
★★★★★
Category rank
#3
#28
Length
Moderate to strong
Strong visible extension
Volume
Bold, buildable volume
Bold, buildable volume
Smudge & Flake Resistance
Strong all-day hold
Good, minor late-day transfer possible
Brush Quality
Flexible wand, even application
Flexible tapered wand, good control
Curl Hold
Good lift and definition
Moderate lift, fades by evening
Value
Excellent drugstore price
$10.97, excellent drugstore price
Verdict
The viral drugstore volumizer that builds bold lashes.
Best drugstore volumizer with feathery, buildable payoff

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