The Trend Verdict
Spec-by-spec

Head to head

Contenders from Lengthening Mascaras, every metric lined up. The winning value in each row is outlined.

Essence Lash Princess Sculpted Volume Mascara — Black Essence Lash Princess Sculpted Volume Mascara — Black #3 in Lengthening Mascaras
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Benefit Roller Lash Curling & Lifting Mascara – Black Benefit Roller Lash Curling & Lifting Mascara – Black #217 in Lengthening Mascaras
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Price
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Rating
★★★★★
★★★★★
Category rank
#3
#217
Length
Moderate to strong
Moderate length with strong lift
Volume
Bold, buildable volume
Light to moderate volume
Smudge & Flake Resistance
Strong all-day hold
Water-resistant, minor midday smudging
Brush Quality
Flexible wand, even application
Precise curved wand, excellent control
Curl Hold
Good lift and definition
Excellent curl retention all day
Value
Excellent drugstore price
Prestige price, solid but not exceptional payoff
Verdict
The viral drugstore volumizer that builds bold lashes.
Best prestige curl-and-lift mascara

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