The Trend Verdict
Spec-by-spec

Head to head

Contenders from Lengthening Mascaras, every metric lined up. The winning value in each row is outlined.

Essence Lash Princess Sculpted Volume Mascara — Black Essence Lash Princess Sculpted Volume Mascara — Black #3 in Lengthening Mascaras
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Urban Decay Perversion Volumizing Mascara – Intense Black Urban Decay Perversion Volumizing Mascara – Intense Black #143 in Lengthening Mascaras
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Price
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Rating
★★★★★
★★★★★
Category rank
#3
#143
Length
Moderate to strong
Strong (+52% length)
Volume
Bold, buildable volume
Dramatic (8.8x volume)
Smudge & Flake Resistance
Strong all-day hold
All-day transfer-resistant
Brush Quality
Flexible wand, even application
Soft, separating wand
Curl Hold
Good lift and definition
Good (+28.8% curl)
Value
Excellent drugstore price
Prestige price, high payoff
Verdict
The viral drugstore volumizer that builds bold lashes.
Premium volumizing mascara with clean credentials

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