The Trend Verdict
Spec-by-spec

Head to head

Contenders from Lengthening Mascaras, every metric lined up. The winning value in each row is outlined.

Essence Lash Princess Sculpted Volume Mascara — Black Essence Lash Princess Sculpted Volume Mascara — Black #3 in Lengthening Mascaras
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Laura Geller Kajal Longwear Mascara – Brown Laura Geller Kajal Longwear Mascara – Brown #292 in Lengthening Mascaras
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Price
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Rating
★★★★★
★★★★★
Category rank
#3
#292
Length
Moderate to strong
Moderate lengthening with buildable control
Volume
Bold, buildable volume
Buildable volume without clumping
Smudge & Flake Resistance
Strong all-day hold
Claimed smudge-proof, limited user data
Brush Quality
Flexible wand, even application
Precision application intended, user experience unclear
Curl Hold
Good lift and definition
Longwear formula, hold duration unconfirmed
Value
Excellent drugstore price
Prestige price point ($26); mid-tier prestige value
Verdict
The viral drugstore volumizer that builds bold lashes.
Prestige brown mascara with volumizing buildability

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