The Trend Verdict
Spec-by-spec

Head to head

Contenders from Lengthening Mascaras, every metric lined up. The winning value in each row is outlined.

Essence Lash Princess Sculpted Volume Mascara — Black Essence Lash Princess Sculpted Volume Mascara — Black #3 in Lengthening Mascaras
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BUXOM Lash Volumizing Mascara - Blackest Black (Waterproof) BUXOM Lash Volumizing Mascara - Blackest Black (Waterproof) #273 in Lengthening Mascaras
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Price
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Rating
★★★★★
★★★★★
Category rank
#3
#273
Length
Moderate to strong
Moderate length with volume focus
Volume
Bold, buildable volume
Dramatic, buildable volume
Smudge & Flake Resistance
Strong all-day hold
Good waterproof hold; minor fading late day
Brush Quality
Flexible wand, even application
Flexible, even application; minimal clumping
Curl Hold
Good lift and definition
Good curl lift through day
Value
Excellent drugstore price
$26 prestige price; strong formula justifies cost partially
Verdict
The viral drugstore volumizer that builds bold lashes.
Prestige volumizing mascara with cult-brand appeal

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