The Trend Verdict
Spec-by-spec

Head to head

Contenders from Lengthening Mascaras, every metric lined up. The winning value in each row is outlined.

Price
Check price on Amazon →
Check price on Amazon →
Rating
Category rank
#3
#266
Length
Moderate to strong
Moderate—subtle lash extension
Volume
Bold, buildable volume
Excellent—bold buildable volume
Smudge & Flake Resistance
Strong all-day hold
Strong hold all day
Brush Quality
Flexible wand, even application
Good ergonomic design, even application
Curl Hold
Good lift and definition
Good curl retention throughout day
Value
Excellent drugstore price
Prestige price; strong payoff justifies cost
Verdict
The viral drugstore volumizer that builds bold lashes.
Prestige volumizing mascara with strong wear hold

Affiliate link — we may earn a commission