The Trend Verdict
Spec-by-spec

Head to head

Contenders from Lengthening Mascaras, every metric lined up. The winning value in each row is outlined.

Essence Lash Princess Sculpted Volume Mascara — Black Essence Lash Princess Sculpted Volume Mascara — Black #3 in Lengthening Mascaras
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ILIA Fullest Volumizing Mascara – Clean, Smudge-Free Volume ILIA Fullest Volumizing Mascara – Clean, Smudge-Free Volume #271 in Lengthening Mascaras
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Price
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Rating
★★★★★
★★★★★
Category rank
#3
#271
Length
Moderate to strong
Moderate—focuses on volume over length
Volume
Bold, buildable volume
Strong buildable volume
Smudge & Flake Resistance
Strong all-day hold
Smudge-free and flake-free all day
Brush Quality
Flexible wand, even application
Even application, good control
Curl Hold
Good lift and definition
Good hold through the day
Value
Excellent drugstore price
Prestige price; moderate for category
Verdict
The viral drugstore volumizer that builds bold lashes.
Best clean-beauty volumizer for sensitive eyes

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