The Trend Verdict
Spec-by-spec

Head to head

Contenders from Lengthening Mascaras, every metric lined up. The winning value in each row is outlined.

Essence Lash Princess False Lash Effect Mascara (3-Pack) Essence Lash Princess False Lash Effect Mascara (3-Pack) #1 in Lengthening Mascaras
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Rimmel London Lash Accelerator Endless Volume Mascara – Extreme Black Rimmel London Lash Accelerator Endless Volume Mascara – Extreme Black #262 in Lengthening Mascaras
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Price
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Rating
★★★★★
★★★★★
Category rank
#1
#262
Length
Dramatic false-lash extension
Moderate to strong
Volume
Strong buildable volume
Good buildable volume
Smudge & Flake Resistance
Holds well through the day
Moderate; may fade midday
Brush Quality
Precise tapered wand, clump-free
Good separation, occasional clumping
Curl Hold
Good lift with slight fade by evening
Moderate hold
Value
$5 per tube—excellent drugstore payoff
Excellent at ~$8
Verdict
The viral false-lash budget mascara
Budget-friendly volumizer with Grow-Lash claims

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