The Trend Verdict
Spec-by-spec

Head to head

Contenders from Lengthening Mascaras, every metric lined up. The winning value in each row is outlined.

Essence Lash Princess False Lash Effect Mascara (3-Pack) Essence Lash Princess False Lash Effect Mascara (3-Pack) #1 in Lengthening Mascaras
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Laura Geller Kajal Longwear Mascara - Black & Brown Duo, Waterproof Volumizer Laura Geller Kajal Longwear Mascara - Black & Brown Duo, Waterproof Volumizer #310 in Lengthening Mascaras
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Price
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Rating
★★★★★
★★★★★
Category rank
#1
#310
Length
Dramatic false-lash extension
Strong length with hourglass brush
Volume
Strong buildable volume
Buildable, dramatic volume
Smudge & Flake Resistance
Holds well through the day
Waterproof hold with occasional clumping
Brush Quality
Precise tapered wand, clump-free
Hourglass design with good control
Curl Hold
Good lift with slight fade by evening
Strong curl retention all day
Value
$5 per tube—excellent drugstore payoff
Prestige pricing at $52/oz
Verdict
The viral false-lash budget mascara
Premium volumizing mascara with duo-shade convenience

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