The Trend Verdict
Spec-by-spec

Head to head

Contenders from Lengthening Mascaras, every metric lined up. The winning value in each row is outlined.

Essence Lash Princess False Lash Effect Mascara (3-Pack) Essence Lash Princess False Lash Effect Mascara (3-Pack) #1 in Lengthening Mascaras
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Lancôme Hypnôse Drama Extreme Waterproof Mascara - Volumizing Lancôme Hypnôse Drama Extreme Waterproof Mascara - Volumizing #196 in Lengthening Mascaras
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Price
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Rating
★★★★★
★★★★★
Category rank
#1
#196
Length
Dramatic false-lash extension
Moderate-to-strong
Volume
Strong buildable volume
Dramatic buildup
Smudge & Flake Resistance
Holds well through the day
Waterproof formula holds
Brush Quality
Precise tapered wand, clump-free
Specialized volumizing wand
Curl Hold
Good lift with slight fade by evening
Good hold throughout day
Value
$5 per tube—excellent drugstore payoff
$32/unit (prestige pricing)
Verdict
The viral false-lash budget mascara
Premium volumizing drama mascara

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