The Trend Verdict
Spec-by-spec

Head to head

Contenders from Lengthening Mascaras, every metric lined up. The winning value in each row is outlined.

Essence Lash Princess False Lash Effect Mascara (3-Pack) Essence Lash Princess False Lash Effect Mascara (3-Pack) #1 in Lengthening Mascaras
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Lancôme Hypnôse Buildable & Volumizing Mascara – Black Lancôme Hypnôse Buildable & Volumizing Mascara – Black #230 in Lengthening Mascaras
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Price
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Rating
★★★★★
★★★★★
Category rank
#1
#230
Length
Dramatic false-lash extension
Moderate-to-strong
Volume
Strong buildable volume
Strong buildable volume
Smudge & Flake Resistance
Holds well through the day
Good with minor late-day fading
Brush Quality
Precise tapered wand, clump-free
Precise, flexible, even application
Curl Hold
Good lift with slight fade by evening
Good hold through day
Value
$5 per tube—excellent drugstore payoff
Prestige $32 price
Verdict
The viral false-lash budget mascara
Cult prestige volumizer with flexible precision brush

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