The Trend Verdict
Spec-by-spec

Head to head

Contenders from Lengthening Mascaras, every metric lined up. The winning value in each row is outlined.

Essence Lash Princess False Lash Effect Mascara (3-Pack) Essence Lash Princess False Lash Effect Mascara (3-Pack) #1 in Lengthening Mascaras
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Essence Lash Princess False Lash Effect Mascara - Purple Essence Lash Princess False Lash Effect Mascara - Purple #4 in Lengthening Mascaras
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Price
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Rating
★★★★★
★★★★★
Category rank
#1
#4
Length
Dramatic false-lash extension
Dramatic false-lash extension
Volume
Strong buildable volume
Highly buildable, bold fullness
Smudge & Flake Resistance
Holds well through the day
Good; minor midday smudge on oily lids
Brush Quality
Precise tapered wand, clump-free
Conic design, precise, even coat
Curl Hold
Good lift with slight fade by evening
Good hold through day, fades evening
Value
$5 per tube—excellent drugstore payoff
$4.99 for dramatic payoff
Verdict
The viral false-lash budget mascara
The viral false-lash mascara at drugstore price

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