The Trend Verdict
Spec-by-spec

Head to head

Contenders from Lengthening Mascaras, every metric lined up. The winning value in each row is outlined.

Essence Lash Princess False Lash Effect Mascara (3-Pack) Essence Lash Princess False Lash Effect Mascara (3-Pack) #1 in Lengthening Mascaras
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Essence I Love Extreme Volume Mascara (Pack of 3) – Vegan & Washable Essence I Love Extreme Volume Mascara (Pack of 3) – Vegan & Washable #94 in Lengthening Mascaras
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Price
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Rating
★★★★★
★★★★★
Category rank
#1
#94
Length
Dramatic false-lash extension
Moderate length
Volume
Strong buildable volume
Bold buildable volume
Smudge & Flake Resistance
Holds well through the day
Light midday smudging on oily skin
Brush Quality
Precise tapered wand, clump-free
Standard application, good control
Curl Hold
Good lift with slight fade by evening
Fades by evening
Value
$5 per tube—excellent drugstore payoff
Excellent drugstore value
Verdict
The viral false-lash budget mascara
Best drugstore volume value

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