The Trend Verdict
Spec-by-spec

Head to head

Contenders from Lengthening Mascaras, every metric lined up. The winning value in each row is outlined.

Essence Lash Princess False Lash Effect Mascara (3-Pack) Essence Lash Princess False Lash Effect Mascara (3-Pack) #1 in Lengthening Mascaras
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Too Faced Better Than Sex Mascara - Black Volumizer Too Faced Better Than Sex Mascara - Black Volumizer #45 in Lengthening Mascaras
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Price
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Rating
★★★★★
★★★★★
Category rank
#1
#45
Length
Dramatic false-lash extension
Moderate lash extension
Volume
Strong buildable volume
Dramatic, buildable volume
Smudge & Flake Resistance
Holds well through the day
Good hold with minor fading
Brush Quality
Precise tapered wand, clump-free
Precise application, rarely clumps
Curl Hold
Good lift with slight fade by evening
Good all-day curl retention
Value
$5 per tube—excellent drugstore payoff
Prestige $22-32 for formula quality
Verdict
The viral false-lash budget mascara
Prestige volume favorite with loyal cult following

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