The Trend Verdict
🔥 #73 in Facial Cleansers · New

Kiehl's Ultra Facial Cleanser, Foaming Hydrating Gel, 5 fl oz

Kiehl's
3.6
Premium gentle hydrating cleanser for all skin types
$19.50 → As of Jul 13, 2026
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01 / Spec

Top features

Cleanser TypeFoaming gel
Skin TypeAll skin types, including sensitive and dry
Key ActivesSqualane, avocado oil, glycerin

Kiehl's Ultra Facial Cleanser is a pH-balanced, foaming gel cleanser formulated for all skin types, including sensitive and dry skin. Enriched with squalane, avocado oil, and glycerin, it delivers gentle, hydrating cleansing without over-drying or stripping the skin's protective barrier. The formula is fragrance-free, paraben-free, and mineral oil-free, making it a dermatologist-tested choice for those seeking effective makeup and oil removal without harsh actives. Use morning and night as the first step of any skincare routine. Priced at ~$3.90/fl oz, it occupies the mid-premium segment—higher than drugstore ceramide cleansers (CeraVe, Cetaphil) but justified by Kiehl's heritage brand trust and balanced hydrating formula.

02 / Signals

Why it's hot

Premium hydrating cleanser—gentle, dermatologist-tested, trusted by derm circles.

  • Value for money 75
  • Review rating & velocity 79
  • Community sentiment 77
  • Brand reputation 86
  • Search heat 72
  • Est. return & defect rate 84
03 / Verdict

Pros & cons

Pros

  • pH-balanced formula maintains skin's natural barrier
  • Squalane, avocado oil, and glycerin hydrate without stripping
  • Dermatologist-tested and fragrance-free
  • Foaming gel removes makeup, dirt, and oil effectively
  • Non-comedogenic and suitable for sensitive skin
  • Recyclable packaging

Cons

  • Higher cost per oz than drugstore rivals (CeraVe, Cetaphil)
  • No active anti-aging or acne-fighting ingredients
  • Foaming action may be slightly drying for very dry skin types
  • Less search interest than category benchmarks like CeraVe
05 / Compare

Compare the best alternative

One useful head-to-head in Facial Cleansers, with the rows most likely to separate the contenders.

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Closest rival Kiehl's Ultra Facial Cleanser, Foaming Gel 2.5 oz
Kiehl's Ultra Facial Cleanser, Foaming Gel 2.5 oz
#21 in Facial Cleansers
Trend leader CeraVe Hydrating Facial Cleanser 16oz
CeraVe Hydrating Facial Cleanser 16oz
#1 in Facial Cleansers
Non-Stripping pH
pH-balanced, fragrance-free, non-stripping pH-balanced, non-stripping, fragrance-free Never strips
Makeup & SPF Removal
Removes oil, makeup, and daily grime Removes makeup, oil & SPF cleanly
Post-Wash Feel
Foaming, clean rinse, light residue risk Creamy, rinses clean, no film
06 / Rivals

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07 / Variations

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08 / Browse

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