Beauty of Joseon Green Plum Refreshing Cleanser Gel 100ml
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Top features
Beauty of Joseon Green Plum Refreshing Cleanser is a gel-type facial cleanser infused with oriental herbal ingredients—plum water (24%), plum extract, and mung bean extract. Designed for all skin types, it combines gentle exfoliation via natural AHAs (citric acid) with hydration and oil-moisture balance. The formula emphasizes skin barrier support and turning over dull skin cells without harsh stripping. It sits between a traditional hydrating cleanser and a gentle chemical exfoliant, appealing to those seeking K-beauty efficacy at an accessible price point.
Why it's hot
K-beauty gem: plum-powered hydration meets gentle exfoliation daily.
- Value for money 79
- Review rating & velocity 75
- Community sentiment 72
- Brand reputation 71
- Search heat 68
- Est. return & defect rate 79
Pros & cons
Pros
- 24% plum water for hydration
- Gentle AHA (citric acid) for chemical exfoliation
- Herbal ingredients support skin barrier
- All skin types
- Low cost per oz (~$3.85/fl oz)
- Fragrance-free formula
Cons
- Limited derm endorsement vs. Western benchmarks (CeraVe, Cetaphil)
- Gel format may feel drying on very dry skin
- Newer brand awareness in Western markets
- Exfoliating actives may not suit ultra-sensitive skin
- Small 100ml size requires frequent repurchase
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